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User Story

User Story

User Story

Meet Oha: Content Marketer and Blunge Trailblazer

Discover how Oha, a Korean content marketer, revolutionized his workflow using Blunge to create high-quality visuals in minutes instead of hours. Learn how AI-powered design tools help marketers produce faster, more consistent content across campaigns, social media, and brand materials.

2025. 3. 10.

Han Lee

How Blunge Helps Content Marketers Create Faster & Smarter

Meet Oha: A Content Marketer's Perspective

Content marketers are constantly under pressure to create engaging visuals—whether for blog posts, social media, newsletters, or ad campaigns. Time is limited, and expectations for high-quality design keep rising. That’s where Blunge comes in.

Oha, a content marketer based in Korea with three years of experience at an education company, shares how Blunge has transformed his workflow—making content creation faster, easier, and more impactful.

The Story Behind Oha’s Discovery of Blunge

Oha originally started his career in industrial design before transitioning into content marketing. With experience in both fields, he understood the importance of strong visuals in marketing but often faced time constraints and limited design resources.

He first heard about Blunge through a friend who was using it for illustration work. Curious about its potential for content marketing, he decided to try it out for a company event project that required custom illustrations. The results were immediate and impactful. A pixel art image that would normally take him four hours to create manually was generated in just one minute with Blunge. That was the moment he realized Blunge could be a game-changer for content marketers.

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The Challenge: Fast-Paced Visual Content Creation

"My role is a mix of strategy, creativity, and execution."

Oha’s job covers everything from content planning and strategy to hands-on creation across multiple platforms:

  • Organic content: Blog posts, social media, YouTube thumbnails, and newsletters.

  • Paid advertising: Graphics for Meta (Facebook, Instagram) and Kakao ads.

  • Internal projects: Visuals for presentations, e-books, and event pages.

The biggest challenge? Speed.


“We need high-quality visuals fast. Relying on designers for every piece slows us down.” — Oha


Marketers like Oha often face tight deadlines, needing to create compelling content on a daily or weekly basis. He constantly juggles multiple tasks, from planning content strategies to executing campaigns under pressure.

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The Solution: How Blunge Fits Into Oha’s Workflow

"Blunge helps me create professional visuals without the bottlenecks."

Here’s how Oha uses Blunge to work smarter:

  • Ad Creatives – Quickly generating unique images for paid campaigns.

  • Event Pages – Creating custom illustrations that match the brand’s aesthetic.

  • Social Media – Producing eye-catching Instagram and Facebook posts.

  • E-books & Internal Projects – Filling content gaps with engaging, on-brand visuals.

One of the biggest pain points for content marketers is ad creatives. Platforms like Meta and Kakao require fresh, visually engaging content that captures attention within seconds. Before Blunge, Oha’s team would need to request visuals from designers, which added delays. Now, they can generate and test multiple ad variations instantly, optimizing for engagement without waiting on external teams.


“For a recent event, I needed a four-leaf clover pixel illustration. Normally, this would take me four hours to create manually. With Blunge, I generated multiple variations in under a minute.” — Oha


Beyond ads, Blunge helps him maintain brand consistency across different content formats. Whether it's social media posts, internal presentations, or digital ads, Oha can ensure that all visuals follow the same style guidelines, creating a more cohesive and recognizable brand identity.

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Training a Custom AI Model for a Brand

"Blunge made it possible to scale a brand’s signature character."

One of Oha’s most successful applications of Blunge was for a brand that featured a recurring illustrated character in its marketing. The company had previously relied on a designer to create each illustration from scratch, making it time-consuming and difficult to scale.

To solve this, Oha trained a custom Blunge model using the existing character illustrations. This allowed him to quickly generate new visuals featuring the brand’s character, maintaining the same artistic style while significantly reducing production time.


“Before, updating the character for different campaigns took days. With Blunge, we could generate variations in minutes, making it easy to adapt the design for seasonal promotions and different platforms.” — Oha


By using a custom AI model, Oha ensured the company’s visuals remained unique and fully owned by the brand, eliminating the need for generic stock images or costly external design work.

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The Blunge Difference: What Makes It Stand Out?

"It's not just another AI tool—it actually helps content marketers move faster."

Compared to traditional design methods, Blunge provides several advantages:

  • Faster Turnaround: No need to wait on designers; marketers can generate images themselves in minutes.

  • Custom Branding: Control over styles, from clean vector graphics to pixel art, ensuring each image aligns with the brand.

  • Consistency Across Platforms: Ensures all content follows the same design language, maintaining a cohesive brand identity.

  • Creative Exploration: Allows quick testing of new styles and directions, speeding up the ideation process.


“Unlike generic stock images, Blunge allows us to create visuals that truly feel on-brand.” — Oha

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The Impact: Faster Turnaround, More Content

Since adopting Blunge, Oha has seen a major improvement in his workflow:

  • Reduced production time: No more waiting days for ad creatives.

  • Higher content output: The team can create and test more content faster.

  • More creative freedom: Marketers can experiment without relying on designers for every iteration.

  • Efficient iteration: Quickly A/B test visuals for better engagement results.

Previously, every ad campaign required a back-and-forth process between marketing and design teams, sometimes delaying launch dates. Now, Oha can work independently, ensuring that projects stay on schedule and creative ideas come to life faster.


"It’s hard to measure exact ad performance changes, but one thing’s clear—we’re creating more content, faster." — Oha

Ethical AI & Ownership: A Key Advantage

A major benefit for content marketers using Blunge is full ownership of generated visuals. Unlike stock photo sites or other AI tools that may have licensing restrictions, Blunge ensures that all visuals remain completely owned by the user.

For marketers, this means:

  • No concerns about copyright issues or image reuse by other brands.

  • Full flexibility to repurpose visuals across different marketing channels.

  • The ability to develop a unique visual identity that competitors can’t replicate.


"Knowing that the images we generate are ours to use however we want is a huge advantage." — Oha

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Final Thoughts: Would Oha Recommend Blunge?

Oha has integrated Blunge into his daily workflow, streamlining visual content creation and making it easier to execute high-quality marketing campaigns quickly.

He plans to continue using Blunge for:

  • Ad creatives: Testing multiple versions for better engagement.

  • Event pages: Making promotions feel unique and brand-aligned.

  • Instagram content: Creating high-quality, visually engaging posts effortlessly.


"If you need fast, high-quality visuals but don’t have a design team on hand, Blunge is the tool for you." — Oha

Ready to create smarter? Try Blunge today!

한국어

© 2025 Blunge. All rights reserved.

한국어

© 2025 Blunge. All rights reserved.

한국어

© 2025 Blunge. All rights reserved.